• Baidu average return on equity for 2023 was 7.42, a 512.22% increase from 2022.
• Baidu average return on equity for 2022 was -1.8, a 112.52% decline from 2021.
• Baidu average return on equity for 2021 was 14.38, a 88.47% decline from 2020.

Roe - return on equity can be defined as the amount of net income returned as a percentage of shareholders equity. Return on equity measures a corporation's profitability by revealing how much profit a company generates with the money shareholders have invested.